There’s nothing unique about your strategy. Sorry.
If strategy is so similar across different companies and industries, than what’s the point of doing strategy?
Cultivate personal leadership if you want change and innovation
People development is fundamental to develop a culture of change and innovation in your organization. What does this mean in practice?
How IT can use marketing methods to close an age-old gap
We are all familiar with buyer’s persona’s. But what if you hijack this approach and apply it to close the gap between business and IT?
Connect through technology
Build a Message House and you’ll be as safe…
One of the biggest stumbling block customers’ face when creating communication campaigns is the development of a consistent, comprehensible messaging. There is a widely used method however, I think only a few companies have heard of it or even use it: the Message House.
Coaching drives performance
In everyday life and work there are landmark junctions which generate questions. Sometimes looking for answers keeps you busy day and night. Your communication starts to blur and confusion enters ...
What really matters in an organization are networks, relationships & trust. It’s all about relationships and trust.